Who am I?

I’m Italian chef, living in the UK, and right now my passion is pasta. 

What do I do here?

Share the Stories Behind Pasta

For us, pasta is never “just food.” Every strand, every shape carries generations of history, family traditions, and regional pride. By sharing these stories, we connect you to the heritage of Italy—where food is culture, love, and memory woven together. We believe that when you sit down to a plate of pasta, you are sharing in something much bigger: a story that has been told and retold for centuries.

Create Recipes for Everyone

We believe pasta belongs on every table. That’s why we create and share recipes that are inclusive, delicious, and inspiring—whether you’re cooking a quick weeknight meal, hosting a special celebration, or experimenting with plant-based alternatives. From traditional ragù to vibrant veggie creations, our recipes invite everyone to explore, create, and rediscover the joy of pasta in their own way.

Bring You the Stories Behind Every Bite

Every product we share carries a journey. A pasta shape perfected over centuries. A sauce recipe passed down through generations. An artisan who refuses to compromise on quality, even when the world around them pushes for speed and shortcuts. These are stories of passion, resilience, and devotion to craft. By bringing these stories to you, we hope to make every bite more meaningful—an experience that connects you not just to a meal, but to the people and history behind it.

Empower Modern Food Heroes

In a marketplace dominated by mass production and low-cost shortcuts, we stand with the artisans who dare to be different. These modern food heroes put authenticity and quality above all else. They work tirelessly to preserve tradition while bringing creativity and courage to their craft. Our dream is to give them a platform, to share their products with the world, and to help them thrive. Every purchase you will make here will support not just a product, but a person—a crafts person whose story deserves to be celebrated.